Unify user history across devices & all your tools (eCommerce, CRM, POS...) into a comprehensive profile. Captain Metrics automatically merges duplicated profiles by matching IDs, emails, hashes & social networks. Store custom user attributes that fit your needs.
Conversions & KPIs
Track orders, lead status & subscriptions metrics at the user or company level (B2B). View the whole conversion path of every conversion.
Complete timeline of interactions
Understand where your users come from and which channels/campaigns drive the key actions (orders, chat etc...). You can leverage those interactions to create meaningful segments & trigger marketing automations in real-time.
Consent management for GDPR
Keep track of user consent for marketing across your tools in a single source of truth.